Esox Rods introduces two brand new rod series for 2007. Sterling and Carbon Fiber series. Sterling Series was designed for the “just starting out” angler. The rods feature actions that are designed to mimic many of the more popular Esox rods but at a fraction of the cost. The Carbon Fiber series was designed for the serious “tournament” minded angler.
ESOX Rods partners with GNA Marketing Group to design, develop and launch their national new branding, marketing strategy and e-commerce website program for pro-staff, consumers and retail interests in order to expand their distribution.